Latino Hispanic Package Design Reel. In the years since UNO began, the demographic landscape has morphed rapidly. What used to be an acculturation story is now a culture-sharing narrative. The internet and other technologies, make for a rapidly integrating society eager to learn and experience other cultures. Cultural foods, music, art forms, language, etc., are mere keystrokes away. This shift toward a culturally interwoven society brings UNO to where we are today.
We speak to niche groups, mass markets, cross-cultural markets, and everyone in-between. Our work appeals to audiences on all points along the customer continuum because we design it to do so.
Lifelong culture blending gives our work a unique eye for the distinctly American, the distinctly Latino, and the distinctly cross-cultural. Ingrained multinational insights allow UNO to nimbly navigate any assignment type- from highly segmented messaging to mass market appeals. We produce design work that captivates, resonates, and influences any target audience.
For the 15 years preceding UNO, Luis and Carolina amassed a wealth of strategic design, and wide experience as senior staff in branding, advertising, public relations, promotions, collateral, development, retail/merchandising, product development, packaging, and events.
UNO’s staff is multi-cultural with differing backgrounds and varying marketing and creative expertise. Latino Hispanic Package Design Reel