Target day of the dead figurines

Making room for tradition.

Client

Target

American big box department store chain headquartered in Minneapolis, Minnesota.

The Project

We enthusiastically approached Target with the idea of creating a limited-edition collection to share the traditions of Día de Muertos.

Services

Product Design

 

The Solution

We designed a large range of vibrant and charming products that hit the shelves of Target with a bang. We stayed true to the use of each item and educated consumers on the purpose behind each one. These products were so loved, we still get questions about their return.

 

Target Day of the dead product design
Target Day of the dead pillow
Target Day of the dead candles
Target Day of the dead product design

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