Fisher Nuts
A food and beverage manufacturer specializing in nuts, trail mixes, baking ingredients, and candies.
Fisher Nuts, a 90-year-old nut company, was looking for a fresh brand identity and package design to introduce its new line of Latino-flavored nuts targeted toward young U.S. Latinx.
Branding, package design, and recipe development.
Our challenge was to make the packaging fun and enticing at first glance. We created fun caricature faces with teeth on the package that simulates eating. The names of the new flavors were prominently displayed directly above the clear cellophane that displayed the new, tasty-looking products.
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