American big box department store chain headquartered in Minneapolis, Minnesota.
The Project
We enthusiastically approached Target with the idea of creating a limited-edition collection to share the traditions of Día de Muertos.
Services
Product Design
The Solution
We designed a large range of vibrant and charming products that hit the shelves of Target with a bang. We stayed true to the use of each item and educated consumers on the purpose behind each one. These products were so loved, we still get questions about their return.
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