A premier producer of high quality, nutritious, on-trend foods that deliver the best in fiesta-worthy flavor.
The Project
Teasdale Foods was expanding its distribution and came to us with the need for a total brand refresh bilingual packaging and promotions.
Services
Strategic branding, identity standards, logo development, architectural package design, exhibit design, promotions, illustrations, recipe development, and art direction.
The Solution
We created a clean design to highlight the product and communicate the contents. The product is shown in traditional Mexican bowls to give the consumer a quick context. We also added colored label strips, depending on the product, to highlight essential selling points. This was an important addition to ensure Teasdale Foods had the tools it needed to expand its product lines.
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